Project Brief: Hosford Swim School specializes in professional swim lessons for children. Every season, Hosford Swim School is the busiest swim lessons business in Tallahasse, Florida. Pool/Aquatic Director, Malcolm Hosford, is a former NCAA All-American and 2-Time Olympic Trial Qualifier. Between those qualifications and 15+ years experience, Hosford Swim School is the best place to take your child for swim lessons in Tallahassee.
When we met with Hosford they had no website at all. So, we were starting totally from scratch on this project. They simply knew one thing: they wanted a website where parents could sign their children up for swim classes. Simple as that. We created a brand-new website for Hosford and then added a swim class registration form to their website. This registration form allows people to pick a class, limits each class size to 25 people (so they don’t get overbooked), and takes payment. All within one form.
Today, their website generates over $10,000 per month in revenue for their business. With the simplicity of the online class registration, it has resulted in a huge amount of sales – almost 100% of which are via their website.